Industry numbers

What a Creator Actually Keeps From €1,000 Collected

The advertised commission tells only a third of the story. Payment fees, currency conversion, VAT: the full breakdown.

The editorial team · 18 août 2026 · 7 min read

One platform advertises a 10% commission, another 5%. The creator assumes they'll keep 90% or 95%. They're wrong either way, and the real gap isn't the one they imagine.

The four successive deductions

On every euro collected, in order: the buyer's country VAT, the payment provider's fees, the platform's commission, then possibly currency conversion and transfer fees.

The payout statement, line by line: the only document that tells the truth about a commission.
The payout statement, line by line: the only document that tells the truth about a commission.
Breakdown of €1,000 collected in Belgium
VAT 21%173 €
Payment fees54 €
10% commission83 €
Left for the creator690 €

Assumption: 125 members at €8 including tax, European debit card.

The creator who thought they'd keep €900 keeps €690. It's not a trap: the commission simply isn't calculated on the amount people imagine, and the VAT belongs to no one.

What a 5% commission changes

Same volume, different commission
12% commission673 €
10% commission690 €
8% commission706 €
5% commission732 €

Forty-two euros a month between 10% and 5%. Over a year, that's €504 — several weeks of studio rent.

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